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In key video conference with PM Modi, what could be on states’ wish list ?
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Is It The End of Number 1 Race in Tollywood?
The Number 1 race in Tollywood has been an evasive development over the years. The likes of Chiranjeevi, Balakrishna, Nagarjuna, and Venkatesh have aced the race over the last few decades. While the new bunch of stars like Mahesh Babu, Pawan Kalyan, Ram Charan, NTR, Prabhas, and Allu Arjun started to ace it in the last two decades.
However, going by the latest projections and box office trends, it appears to be that the number 1 race in Tollywood is a gone case. There is no one consolidated hero who is up for the number 1 title. It has all come down to the box office returns of each hero at an individual capacity.
For instance, Prabhas has a couple of 1000 crore grossers, and the likes of Allu Arjun, NTR and Ram Charan are after this record now. Mahesh Babu is anyway bound to attain this in the future with Rajamouli. Back in the day, the numbers race was confined to Tollywood and the hero with the biggest collections was projected to be the number 1 star. But now that the horizons have expanded, it is essential that every hero goes on a race of his own and wins it.
For instance, Prabhas has a couple of 1000 crore grossers, and the likes of Allu Arjun, NTR and Ram Charan are after this record now. Mahesh Babu is anyway bound to attain this in the future with Rajamouli.
Back in the day, the numbers race was confined to Tollywood and the hero with the biggest collections was projected to be the number 1 star. But now that the horizons have expanded, it is essential that every hero goes on a race of his own and wins it.
These days, films made on Rs 10 crore budget are doing Rs 100 crores at the box office while films made on 100 crores budgets are confining to 10 crores returns. At this point in time, there is no added values to a hero while the content reigns supreme.
The only advantage that star heroes are boasting of are the openings. Regardless of the talk, these stars are getting sizeable openings and that is about it. Everything depends on the content of the film from thereon.
The audience are lapping up the content and are ready to encourage such films regardless of the cast and crew. As things stand, content has become the number 1 leader of Tollywood and not the hero who is headlining the film. This is perhaps a positive trend that is needed to make good films consistently.
